Neptune’s Ballad Music Festival Animated Ad

This project was a class project that I completed in the Fall of 2023. For this project I created a fake music festival and made many different deliverables for it including things like banners, animated stage background graphics, posters, flyers, programs, merchandise, tickets, and an animated ad. The animated ad is an ad that I intended to be played either on television and/or social media. This is a local music festival, located in a town called Neptune (fictional town I made up), just outside of Portland, Oregon. Therefore the ad would mainly be played on local television channels around the greater Portland area. The brand elements for this music festival contain a grid, a deep blue monochromatic color palette, and thin, modern typography to help represent the town of Neptune and the style associated with the town. I created this animation using Cinema 4D and Adobe After Effects.